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Entrepreneurship Certificate
Earn a Certificate of Completion by taking one seminar in each of the eight core areas in the chart below at the MWCC Entrepreneurial Resource Center. Some seminars may fulfill more than one core area. Contact us for more information.


Business Strategy - Includes seminars related to Business Planning, Strategic Planning, Feasibility Studies, SWOT Analysis, Start-Up Strategies, Managing Growth, Exit Strategies, Succession Planning
Products/Services – Includes seminars related to Market analysis, market segments and target markets; Customer characteristics, needs and buying decisions; Competitive analysis; Product/service description, positioning, and development
Marketing and Sales - Includes seminars related to Marketing strategy, Sales tactics, Advertising, Promotions and incentives, Publicity, Trade shows, Website development
Operations – Includes seminars related to Key personnel, Organizational structure, Human resources, Purchasing, Product/service delivery, Customer service and support, Facilities
Financial Management – Includes seminars related to Accounting, Finance, Money management, Profit-and-loss projection, Cash flow projection, Balance sheet projection, Ratios and analyses, Banking, Investors
Risk Management – Includes seminars related to Legal considerations, Insurance, Security systems
Information Management – Includes seminars related to Recordkeeping for income, personnel, and customers; Technology related to use of computers and other options for competitive advantage
Professional Development – Includes seminars related to Computer applications, Management soft skills, or a second choice of the other seven core areas
©2007
Mount Wachusett Community College, 444 Green Street, Gardner,
MA 01440 (978) 632-6600
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The Entrepreneurial Resource Center is funded
in part by the Coleman Foundation. |